Digital Thinkers
Mobile application strategy and development
Etele Plaza is the first smart plaza of Hungary. Despite being a newcomer, it is a renowned mall in Budapest for whom we have taken over the development of the application and enhanced it with new features such as in-app electric charging control and movie ticket purchasing. Furthermore, we revised their mobile application's design and store presence. Thanks to the new features, the app's ratings have tripled.
ETELE Plaza iOS app
Retail
Platforms
Web, Mobile
Deliverables
Webapp, Mobile app
Project timeframe
3 weeks
Platforms
Web, Mobile
Deliverables
Webapp, Mobile app
Project timeframe
3 weeks
Context of the company
Futureal Group is a Hungarian real estate development and investment company that specializes in innovative and sustainable urban spaces, including mixed-use projects.
Goal of the project
Enhancing the app with new features, introducing new User Journeys, updating the visual appearance of the app, fixing previous bugs and increasing App Store ratings.
Our tasks
Tools and tech
we used
we used
Team
Bence Blaskovich
Project Manager
Balázs Csabák
Developer
Outcome
of the project
of the project
Mobile application strategy and development
The new version of the ETELE Plaza mobile application was a resounding success, with a significant increase in positive reviews on both app stores. We were able to address the issues that caused the low ratings, making the application more user-friendly and modern, ultimately leading to a significant improvement in the user experience. Additionally, the number of app crashes decreased, ensuring that users could reliably use the application without any frustrating interruptions.
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